A personalized financial literacy platform designed to empower disadvantaged groups by simplifying the learning experience.
TIMELINE
Fall 2023 (15 weeks)
ROLE
UX researcher
UX/UI designer
SKILLS
UX Research
UX/UI Design
Visual Design
Brand Identity Design
TEAM
4 designers
7 developers
1 project lead
Compound
Contract
BACK
Context
WHAT PART DID I PLAY?
I was primarily responsible for designing the UX and UI for the homepage and its branches, prototyping, and user research. Everyone participated throughout the overall ideation, research, and user interview process.
As a designer at Generate Product Development, I worked with my team to design My Atlas from start to finish.
I worked with my team to launch a digital health mobile application that provides personalized mental wellness support to college students. We were tasked by our client to design an onboarding flow, home page, user profile, and brand identity.
Constraints fuel creativity
Working within strict guidelines or limitations often sparks innovative solutions you wouldn't have considered otherwise.
Define your priorities early
It's easy to get sidetracked by minor elements; keeping project goals front and center ensures that critical features get the attention they deserve.
Delight lies in anticipation
Predicting user needs and proactively surfacing helpful tips or features creates an experience that feels personalized and thoughtful.
Reflection & Takeaways
(The product team at Generate Showcase 🤘)
